The Effective Application of AIGC Technology in Visual Marketing Design Course Teaching

Authors

    Xiao Tong Chongqing Construction Engineering Vocational College, Chongqing 400072, China

DOI:

https://doi.org/10.18063/cef.v2i2.512

Keywords:

AIGC technology, Visual marketing design, Course teaching, Effective application

Abstract

With the rapid development of modern Internet technology, the advent of Artificial Intelligence Generated Content (AIGC) has revolutionized people’s understanding of science and technology. AIGC technology has been widely applied across various fields, including education, where it enhances the quality of teaching and learning while accelerating the high-quality development of modern education. This paper focuses on the efficient visual marketing design course as the research object, exploring the significant value of AIGC technology in its teaching process. It analyzes the current application of AIGC technology in teaching this course and proposes effective strategies to maximize its potential. By integrating AIGC into the teaching of visual marketing design in colleges and universities, this study aims to highlight the transformative role of AIGC technology in education. Furthermore, it offers a fresh perspective on the high-quality application of AIGC technology in educational and teaching practices.

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Published

2024-12-16